BRIAN WEBB BLOG

Momentum begets momentum, and inertia begets inertia. Did you know that the rules of exercise apply just as much to your business as they do your body?

In my experience… I’ve found that moving organizations tend to keep moving. Ones that rest… on their laurels, or otherwise… actually atrophy, grow weaker and die young. Regrettably, “not moving” never seems like a bad idea… “at first.” Because nothing immediately goes wrong… and furthermore, nothing signals the dangers of standing still.

“Hey… we waited to see if we were “right,” and nothing bad happened… so waiting is good… right?”

If they only knew.

As a result, not moving inspires more not moving. Employees become dormant too, and are no longer faced with exciting new challenges and positions. A few employees tolerate this condition. And others…creatures of habit and opponents of change, actually relish it.

But dynamic people require dynamic environments. Go dormant, and your action-oriented team will bolt, and take your greatest source of vitality with them. Without these people, your organization becomes even “more waiting oriented,” and you grind to a halt… and so many times… even shift into reverse.

Exercise works for business too. Keep stretching. Keep pushing!